Marketing strategies for David's IT business

Had a productive virtual 121 with David this morning. We dove deep into his marketing challenges and I was able to provide some actionable advice on his social media presence.

David's IT business has great services but struggles with visibility online. We outlined a content strategy that showcases his expertise in cybersecurity - something every business owner worries about but doesn't fully understand.

I offered to help him create some educational content pieces that he can share with potential clients. In return, he's going to help me with my website security audit. Win-win!